The home-improvement giant has amped up its minority grant outreach and aid to rural communities. By Dianne M. Pogoda


In an effort to help communities and small businesses in distress, Lowe’s said it is “increasing its minority small business grants from $25 million to $30 million, while donating an additional $25 million to its small business grant program with the Local Initiatives Support Corporation (LISC), doubling the amount already committed.”

The home-improvement giant said the additional funds will focus on rural communities, which have been especially hard hit by the pandemic and often struggle with limited access to bank credit and other support services. The company’s total commitment of $55 million makes Lowe’s the largest donor to LISC’s Small Business Relief & Recovery Program and COVID Rapid Relief & Resiliency Fund.

Lowe’s, an NKBA member, is also a major participant in the NKBA Specialty Badge program. As part of its drive to provide professional development opportunities for its employees, it has made the Specialty Badge micro-credentialing program available to its associates. Lowe’s has long been a strong advocate for skilled-trade education and awareness.

NKBA’s Specialty Badge initiative displays acquired knowledge across many segments of the industry. There are currently seven Badges available, including Sales & Marketing, Cabinetry, Color, Lighting, Floorplans & Specifications, Remodeling and Sustainability. For more information on the Specialty Badge program, click here.

To read more about Lowe’s grant programs, click here.