The Environmental Leader in Refrigeration Launches “Active Green” Initiative

Liebherr continues to set the industry pace in responsible manufacturing

Burlington, Ontario: The list of green achievements by Liebherr, the worldwide leader in premium refrigeration is a long one, and to best summarize Liebherr’s proactive stance, the German manufacturer has announced its ActiveGreen initiative. “We wanted to create a concept that best described our commitment to finding greener ways to produce quality products,” says Marc Perez, Vice President of Liebherr North America. “Since we never stop improving our methods and our products, we felt that ActiveGreen was a strong and appropriate statement.”

The first example of the ActiveGreen initiative is immediate as the new ENERGY STAR® rating requirements came effect this month (April 2008). The company is pleased to announce that its entire product line of indoor refrigeration meets and exceeds the new guidelines for ENERGY STAR®, making Liebherr the only brand in the North American marketplace to achieve these standards. “Competitive products have select models that meet ENERGY STAR® requirements, but no one else can say that 100% of their indoor refrigeration is ENERGY STAR® rated,” adds Perez.

The second key element of ActiveGreen is Liebherr’s RoHS compliance. As of summer of 2007, all Liebherr appliances in North America met RoHS compliance making Liebherr the FIRST refrigeration manufacturer to comply with this practise worldwide. RoHS stands for the “Restriction of the use of certain hazardous substances in electrical and electronic equipment” and eliminates the use of major hazardous substances in the production of Liebherr products such as lead (Pb), mercury (Hg), cadmium (Cd) and certain types of chrome and biphenyl.

Lastly, and importantly is, Liebherr’s longstanding list of responsible production initiatives. For example:

• Liebherr was the first appliance manufacturer worldwide to remove CFC’s completely from the production process in 1993
• Since 2000, Liebherr’s considerable investment to ensure environmental compatibility has resulted in the reduced use of chemicals, solvents and energy consumption
• Liebherr has established central waste and resource collection stations at their manufacturing facilities
• The packaging materials on all products are 100% recyclable
• The water used in the production process is purified and pollution-free
• The energy released during production is recovered and utilized again in heating the manufacturing environments.

“We’re excited to be an industry leader, and we will use ActiveGreen as a symbol for our responsible practises. We’ve invested in the research and development necessary to be so proactive and I know that we’re making a difference,” says Perez.

Liebherr’s product line is on display in Booth N 9417 at the Kitchen/Bath Industry Show in Chicago from April 11 -13, 2008. To arrange a tour of the booth or to obtain high-resolution imagery of any refrigeration or wine storage product, contact Leanne Newman. General product information is available at www.liebherr-appliances.com.

About Liebherr

Driven by innovation and characterized by sophisticated, fresh design, Germany-based Liebherr Corporation brings the best of Europe to the refrigeration category in North America. As the worldwide leader in environmentally responsible refrigeration, Liebherr provides outstanding built-in, freestanding, and fully integrated refrigeration and wine storage units.